The key to TV is to see health: laser comfort throws LCD two streets!


Faced with the rise of the "buy hardware delivery content" and "buy content delivery hardware" that have arisen in the color TV market this year, as well as a series of display technologies such as quantum dots and OLEDs, the key to TV for consumers is "seeing". "Health," "looking comfort."

Since the beginning of this year, as the big screen has started to become a new consumer trend in the color TV market. While pursuing the immersive viewing experience brought by the large-screen television, the user has also become an important appeal. Compared with mainstream LCD TVs on the market and OLED TVs that have just begun to be promoted, laser TVs, which are known as the next generation TV technology, have made breakthroughs in the visual comfort and health of TV viewing.

Recently, China National Institute of Standardization specializes in a special visual evaluation of Hisense laser TVs. Through patent evaluation techniques and calculation models, it analyzes the changes in the visual function parameters of human eyes under different fatigue conditions, and finally calculates the viewing of Hisense laser TVs. The visual comfort results.

The test results show that: Hisense laser TV has excellent visual presentation, color vision is accurate, the picture is clear, and visual stimuli are small. It is a display product with good visual comfort. The visual comfort of Hisense's laser TVs is not only better than that of LCD TVs, but it is also superior to paper readings by more than 20%, and the eye protection effect is remarkable.

With the big screen is becoming a new consumer trend of color TV. Data from Zhong Yikang predicts that sales of large-screen TVs with sizes of 75 inches and above will grow rapidly in the coming years. This means that large-screen laser TVs will usher in a new round of consumer storms in the Chinese market.

As the leading company in China's color TV industry, Hisense fully promoted the marketization of laser TV as early as September 2014 and launched the world’s first 100-inch 4K laser TV this year to complete the 88-inch, 100-inch, and 120-inch product lines. The layout was the first to achieve an integrated layout of independent research and development, design, manufacture, and marketing of laser television core technologies worldwide.

It is reported that the reason why laser television is superior to LCD TV in terms of viewing comfort, and even more than 20% improvement in paper reading, the key lies in its imaging principle. Different from ordinary LCD TV imaging, laser TV simulates the principle of natural reflection imaging. What people see is the reflection of light from the screen. It is natural and non-radiative, avoiding the glare and flicker of traditional glass screens.

This time, with the China National Institute of Standardization testing the visual comfort of laser TVs, it shows that it is significantly better than LCD TVs, further confirming the market competitiveness of laser display as the next-generation TV display technology.

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