[Text / high-tech LED Xu Chaopeng] From single color to full color, from outdoor to indoor, combing the development history of LED display industry, we can find that replacement is always a main line of industry development. In recent years, with the emergence of LED small-pitch products, with its own technological advantages, the share in the display market is gradually increasing.
According to the research of the High-tech Research Institute LED Research Institute (GGII), in the first half of 2015 alone, the market size of the small-pitch LED has exceeded 600 million yuan, an increase of more than 50%.
"With the increasing popularity of this trend, it is expected that more display companies will join the small-pitch R&D camp this year, and the number of companies will continue to increase." Zhou Guohua, general manager of Powerful Colors, mentioned.
It is understood that in the industry's strong promotion, the small-pitch LED display technology in 2015 has achieved rapid development, the minimum point spacing can reach 0.7mm, and the small-pitch LED display products with a dot pitch of 0.9mm have realized large quantities. produce.
In fact, at the 2015 Golden Globe Awards Ceremony, Powerful Giant also won the Small Span Class Golden Globe Award for its small-diameter display of die-cast aluminum cabinets. In addition, Shanghai Sansi, Chau Ming Technology, Rui Tuo Display, Lian Jian Optoelectronics, Qipu Optoelectronics, etc. also launched different types of products in 2015.
“That is to say, from a technical point of view, the small-pitch LED display technology has been able to fully meet the needs of market applications, and has even gone ahead of the market application requirements, and gained sufficient initiative.†General Manager of Jingtai Co., Ltd. The article mentioned.
But so far, the price has become a barrier that keeps the small pitch from continuing to develop. For this reason, the small-pitch LED products used in mainstream applications on the market are also concentrated in P1.2 to P1.9 with a dot pitch of 1mm. The following products are still used very little.
“In the case of 65-inch screen display, in 2015, the price of small-pitch LED display below P2.0 was maintained between 100,000 and 300,000. At the same time, the price of liquid crystal display products and plasma products was below 10,000 yuan. The price of DLP splicing products is between 700,000 and 200,000." Industry insiders who are familiar with relevant market conditions said.
Indeed, if the current small-pitch LED display wants to achieve larger-scale application promotion, the price reduction has become a rigid demand, especially in the case that the technology upgrade has been far ahead of the market application, the small-pitch application will become 2016. The main theme of the market development in the year.
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