At present, China's virtual operators are in a period of pilot confusion. When the official license is issued, there is always no news. In addition, the virtual operator has been detained for a time when it is detained with the "single phone number of the chief criminal".
Despite this, the business model for virtual operators to explore survival has never stopped. Lenovo Group officially released the global strategy of virtual operators yesterday afternoon, proposing the communication direction of "smart Internet".
Wang Shuai, the vice president of Lenovo Group and the general manager of communications, said: "Future communication will become the core of the equipment. Lenovo will launch the next device with cloud and communication module."
At the end of October last year, Lenovo released the "Communication Communication" of the virtual carrier business brand. And launched five "communication products": "understand roaming", "big vernacular", "sugar beans", "you know de" and "I understand de".
This time, Lenovo upgraded the products and strategies of “Understanding Communicationsâ€. The release of the new global LOGO and Slogan: Lenovo Connect and Be different, Be better, understand the communication, like free.
The so-called Lenovo Connect strategy will enable seamless connectivity between devices and people, networks, and devices, and data, and services, as well as intelligent connectivity across geographies, devices, accounts, networks, and boundaries.
The Lenovo Connect platform is divided into four subsystems: LenovoID, Lenovo SIM, Lenovo Module, and Lenovo Billing. Through these systems, “Understanding Communications†can access global carrier resources, provide users with communication and value-added services, and provide differentiated services based on big data.
At present, Lenovo Connect has achieved access with China Unicom and China Mobile, and has already implemented services in China. Next, it will cooperate with German Electric, AT&T, Hutchison, Vodafone and Telefonica, and plans to launch services in Europe and the United States.
Wang Shuai has planned three stages of “intelligible communication†development: one is the mobile Internet stage, the other is the IoT (Internet of Things) stage, and the third is the intelligent interconnection stage.
He said that the first phase mainly focuses on basic communication products, and the main appeal is low price and good experience. Five communication products as previously released. At this meeting, "Understanding Communication" also released the International version of Sugar Bean. Its 170 card can be used directly from abroad today, and it is free of roaming charges and uses local tariffs.
Data from Lenovo shows that in the field of basic communication products, as of now, the number of Lenovo virtual operators has exceeded 11 million. It can be said that the communication that has been understood has entered the second stage.
According to him, the IoT phase mainly promotes integrated integrated products, integrating cloud management and software hardware. At present, "Understanding Communication" mainly pushes the integrated product of Device+. Such as Lenovo Xiaoxin Air, Miix, TAB3, mobile roaming, and the little WiFi that was just released on Jingdong crowdfunding. This business is similar to Huawei's Skylink business.
According to the overall plan of communication, it plans to access 40 high-quality operators worldwide through 40 months, and integrate 100 value-added services and life service providers such as video and games, covering about 160 countries and developing. 50 million users.
It is understood that Lenovo and Lenovo companies ship more than 200 million devices per year, including PCs, mobile phones, PADs, VRs, and even cars (Lenovo Ventures recently voted for Wei Lai). However, there is no good solution for equipment and content interconnection.
Analysts pointed out that the platform and products provided by the communication will realize the communication and interconnection of these devices, form a unique virtual operator development model based on the basic communication services, and promote the development of the global smart network. .
Finally, Wang Shuai also revealed that in the third phase of the intelligent Internet era, the understanding of communication will launch smart products, and will not rule out the launch of robot services.
Up to now, there are 42 pilot operators of virtual operators in China, and 41 have officially opened their businesses. As of the end of June 2016, the number of users reached 31.37 million.
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