Technology giants pouring cold water Apple and Niantic are not optimistic about VR

The tech giants came out and poured cold water on VR, so that the VR enthusiasts were really “hard to tell.” When Cook interviewed him recently, he had bluntly stated that “VR/AR is very interesting, but not too many People like VR; now even John Hank, CEO of the Pokemon Go distributor Niantic, can't sit still. It means that VR cut-off experience is not suitable for the present life, and AR augmented reality is obviously more commercialized.

AR Augmented Reality: Can Make Your Life Better Now

Before Pokemon Go got hot all over the world, people didn't realize that AR had such a crazy attraction for consumers. By adding digital content in real life, the emergence of AR can make everyone’s real life more convenient and colorful: When using social software to communicate, various AR applications can make communication easier and more fun. You can pick up your clothes and buy clothes on weekdays. You no longer have to worry about unsuitable problems. AR clothing can make you instantly see your clothes on. The effect; in addition to AR makeup, AR cosmetic, Pokemon Go... The increasingly mature augmented reality technology is showing everyone its potential for explosion.

Difference between VR and AR

What about virtual reality? VR can help isolate the real world. Everyone is experiencing a completely virtual digital world. The only thing that can limit everyone is imagination. However, this more fantastic world is not always going smoothly: most VR devices need to be Players are clumsy with their heads; VR image quality, VR motion sickness and other issues have not yet been properly resolved; high-end equipment prices exceed everyone's consumption levels ... and experienced developers like Hank believe that VR will let everyone out of society, and AR is in the original life of the value-added and promotion, both interesting and development prospects are better than the current virtual reality technology.

At present, the market for VR is still larger than that of AR. However, according to Mordor's understanding, virtual reality currently lacks phenomenal applications like Pokemon Go, and the fact that the technology needs improvement is indeed a fact. Under the escort of science and technology, does it mean that augmented reality technology must succeed in counter-attacks?