Buying a car can sometimes be a tiring task, and Jaguar Land Rover believes that using VR can greatly ease this pain.
With the VR experience, Jaguar Land Rover allows users to "see" the car without having to open every door to sit in and experience it. The advantage of this approach is that some cars have not had time to send to the store, and even cars that have not yet officially released can also use this method to allow users to "early taste."
Allegedly, after the user puts on the VR device, it will present an equal-scale model of all models of Jaguar Land Rover vehicles, including a 360° panoramic view of the exterior and interior of the vehicle. In addition, the device will also introduce buyers to the exhibition's detailed technical highlights in an "animated" mode, such as powertrain and vehicle performance.
In fact, Jaguar Land Rover has used the same method when releasing the I-Pace concept at the 2016 Los Angeles Auto Show. The VR device used at that time was the HTC Vive.
It is said that Jaguar Land Rover will deploy the VR suite for more than 1,500 dealers in 85 markets and the device will support nearly 20 languages. Of course, buyers who have no good feelings about VR can also view the vehicle introduction through the equipped tablet.
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